What’s Happening

Opportunity Culture® News and Views

Op-Ed: N.C. Must Invest to Magnify Great Teachers’ Impact

“North Carolina will never make the educational strides it needs until the best educators have far greater impact for a lot more pay,” say Public Impact’s co-directors in an op-ed in Saturday’s Raleigh News and Observer.

Noting that the state’s General Assembly “rightfully added 6 percent focused primarily on early-career teachers’ base pay,” Bryan C. Hassel and Emily Ayscue Hassel point out that other states also increased salaries for teachers, and likely will again. So, they say, state leaders must complete the 10 percent average raise, and then some, just to stay on par in the region.

“Meanwhile, the pay gap with neighboring states yawns wider for experienced teachers,” the Hassels write. “Most importantly, base pay bumps for early-career teachers don’t empower or entice excellent teachers, many of whom are veterans, to lead from the classroom – reaching more students and helping peers excel.”

But North Carolina could change that, and lead the region in the process. They write:

What Makes an Opportunity Culture® Different?

When Public Impact launched the Opportunity Culture initiative, we were clear on the goal: reach as many students as possible with excellent teaching. As our team worked with teachers and principals, we committed to a second goal: provide outstanding, lasting, well-paid career opportunities to educators.

As researchers, we saw many pay and career path programs fall short of those goals–and still see too many today. Too often, pay programs fail to provide opportunities for teachers to learn from outstanding peers and others at work–to collaborate, plan with, and support one another. Too many new roles are funded with temporary or politically tenuous money. And very few pay or career path programs increase the number of students who have excellent teachers formally responsible for their learning.

So we embodied our goals and the guidance to achieve them in the five Opportunity Culture Principles. Those principles set Opportunity Culture schools apart from the other efforts.

Here’s a primer on what makes an Opportunity Culture different:

Put Technology to Work in Rural Schools

Technology makes it possible for each of us to do more, learn more and be more connected.

Need to pay your bills and register your kid for swim lessons while locating a recipe for dinner? Jump online. Want to learn more about something you just overheard while in line at the grocery store? Type it into a search engine. Wonder what your former Little League teammates are up to? Check your Facebook newsfeed.

Imagine what we could do for education if we maximized the potential of technology for teachers and students. Technology’s potential seems particularly compelling for rural schools, which struggle to offer an array of learning opportunities, to transport students to a central facility and to get the best combination of teachers from small candidate pools.

Technology in education sounds terrific: It can bring the world to a classroom. It can give students access to courses and resources they might not otherwise get. It can inject engaging fun into the classroom, as students learn through games and create in a digital medium.

Technology seems like a shiny tool that will build a bridge across the achievement gap. But technology’s power, like any tool, depends on how it is used. If a builder buys a new skill saw and wants to get the full value from his investment, he will place it in the hands of his best carpenter and will charge that leader with training the other carpenters to use it effectively. Likewise, efforts to use digital tools in education gain new potential when paired with efforts to give more students access to the best teachers.

Schools in several states are doing just that by developing new staffing models that break out of the traditional one-teacher-per-classroom model. They extend the reach of their top teachers using technology and team leadership. These teacher-leaders help their peers orchestrate in-person and online activities to maximize student learning. They use flexible student groupings and scheduling to meet each student’s needs while coaching teams of teachers toward excellent instruction.

Most rural schools, including districts participating in the Idaho Leads initiative, the Idaho P-TECH network, Khan Academy in Idaho and other efforts, are already forging ahead with integrating technology into their work. But to tap the full potential of technology, students, communities, educators and policymakers will also need to re-envision the traditional paradigm: particularly the notion of education delivered within classrooms of 20 to 30 students led by a single teacher.

In Technology and Rural Education, a paper funded by the J.A. and Kathryn Albertson Foundation and developed with the Rural Opportunities Consortium of Idaho, we offer a set of recommendations to overcome challenges and capitalize on the potential of technology to serve students, particularly Idaho’s rural students, including:

Opportunity Culture® in the News: How to Transform Education

How can state and district leaders transform education by extending the reach of great teachers and their teams to many more students, for more pay, within budget? Read our latest thoughts this week:

  • On EdNC.org, Emily Ayscue Hassel and Bryan C. Hassel exhort North Carolina’s leaders to focus on the destination–giving all students access to excellent teaching, consistently–and set the guideposts districts need to get there. “State leaders can transform North Carolina by funding a diverse set of districts to design financially sustainable, scalable advanced pay systems that reward excellent teachers for reach and leadership,” write the Hassels, co-directors of Public Impact and founders of the Opportunity Culture initiative.
  • On GettingSmart.com, the Hassels write about the challenges–and a possible solution–to the need for great school leaders at a time when schools must achieve deeper learning, not just learning basic skills. They call for a new model–one that combines Multi-Classroom Leadership with multi-school leadership.
  • And EducationNext.com highlights our video about the Opportunity Culture choices of Ranson IB Middle and Ashley Park PreK-8 in Charlotte.

Coming Monday: All about our latest Opportunity Culture video!

In the News: Charlotte Multi-Classroom Leaders Explain Jobs

Learn about an Opportunity Culture from some of the people who know it–and love it–best: Ranson IB Middle School multi-classroom leaders (MCLs) Bobby Miles and April Drakeford, along with Principal Alison Harris, and Ashley Park PreK-8 MCL Kristin Cubbage told Andrew Dunn of the Charlotte Observer and TimeWarner Cable News how Opportunity Culture roles keep great teachers in the classroom and provide the support, collaboration, and coaching all teachers need.

“This definitely is my dream job,” Drakeford told TWC News. “Teachers are getting better each week because they’re coached weekly. …It’s a lot of work, but you see so much success.”

In video clips for Dunn’s Opportunity Culture primer, Miles, Cubbage, and Harris explain some of the differences between Opportunity Culture positions and usual teaching roles, and tell how an Opportunity Culture creates career paths for teacher-leaders to stay in the classroom and keep and support great teachers.

In the News: Charlotte’s Opportunity Culture®

New Charlotte-Mecklenburg (CMS) Superintendent Ann Clark highlighted the district’s Opportunity Culture career paths in her “State of our Schools” speech Thursday, the Charlotte Observer reports.

Discussing the need to be competitive on teacher pay to retain teachers, Clark pointed out how an Opportunity Culture helps great teachers stay in the classroom while making much more money, using such models as Multi-Classroom Leadership and Time-Technology Swaps. Pay supplements for multi-classroom leaders can be as much as $23,000, or 50 percent more than average teacher pay in North Carolina, for example–within current school budgets.

Shortly into the first year of Opportunity Culture implementation in four schools, the district’s top leaders, including Clark, were so pleased that they decided to dramatically scale it up to reach nearly half the schools in the district by 2017-18. Now in their second year, those four schools were joined by 17 more, with up to eight more joining next year.

How 2 High-Poverty Schools Planned an Opportunity Culture® Overhaul

High-need schools. Lagging student performance. Teacher churn. “We’ve tried everything.” For many school principals, this may sound unpleasantly familiar.

At two Charlotte schools, though, the principals found something they hadn’t tried: creating an Opportunity Culture for their students and teachers.

By extending the reach of excellent teachers and their teams to many more students—for much higher pay,within available budgets, and adding time to plan, collaborate, and improve—the schools saw a way to address their dilemmas using the Opportunity Culture formula. By involving teachers at each school from the start in choosing how to extend teachers’ reach and pay more, they improved teachers’ morale, recruited more great teachers, and kept them.

“Opportunity Culture spoke to me,” says Alison Harris, principal of Ranson IB Middle School in Charlotte, in a new case study. When Harris arrived at Ranson in 2011, it was a school in trouble, unable to recruit and retain enough teachers for its struggling students.

In the 2011–2012 school year, I just made it clear that we’ve got to do something to help our scholars catch up,” Harris says in an accompanying video. “They are already coming to us behind—it is no one’s fault, but it is everyone’s responsibility. … For many of our scholars, it is truly life and death whether or not they get a great education in middle school.”

Nearby, Tonya Kales and Jeanette Reber at Ashley Park PreK–8 felt similar concerns about getting their students a great education. At both schools, the principals and school teams that included teachers chose to use new Opportunity Culture teaching rolesMulti-Classroom Leadership for teacher-leaders, and Time-Technology Swaps, which blend learning through in-person and online instruction.

Those roles and the support for teachers, time for collaboration, and paid career advancement options they offer would, Reber says in another new case study, help Ashley Park attract and keep teachers and further boost her students’ learning.

In Multi-Classroom Leadership, excellent teachers continue to teach while leading, supporting, and developing a team of teachers. “Teachers don’t always want to leave the classroom,” Reber says in the video. “They don’t always want to get far removed from being directly involved with scholars. So Opportunity Culture was the perfect thing for these teachers who want to stay connected with the kids and grow themselves.”

After settling on the new roles, Ranson and Ashley Park began the multiyear process of introducing, implementing, and adjusting their models.

Recruit Great Teachers with Great Opportunities, 4 Key Steps

What brings excellent teachers in droves to apply for jobs in hard-to-staff schools? Project L.I.F.T. in the Charlotte-Mecklenburg School District started by offering a complete Opportunity Culture package of career advancement roles that let great teachers stay in the classroom, help more students, and collaborate with and lead peers. These roles provide significantly higher pay and offer on-the-job development to all teachers–within regular school budgets. With that package on offer, four key recruitment steps got teachers’ attention.

And so, in its second year of Opportunity Culture implementation in four schools, Project L.I.F.T. saw a strong uptick in both the quantity–more than 800 applications for 27 spots–and quality of applicants for teaching roles at schools that previously saw many positions go unfilled.

Dan Swartz, L.I.F.T.’s human capital strategies specialist, and L.I.F.T. Superintendent Denise Watts explain how they got there in a new vignette from Public Impact, Recruiting in an Opportunity Culture: Lessons Learned, with an accompanying video of principals and district leaders sharing how an Opportunity Culture attracts great teachers.

  • First, Swartz says, start early—by March, if not earlier, before the best teachers find jobs elsewhere.
  • Second, communicate clearly about the benefits—A complete package of sustainable career advancement opportunities is rare in education, and teachers won’t expect it. Districts must communicate the whole picture of opportunities, support, and pay.