For Nicole Hayes, recruiting educators to Nash County Public Schools means facing some stiff competition. Nash County abuts the much larger—and much wealthier—Wake County Public Schools in North Carolina.
And yet, “we’ve been able to retain teachers and bring some back to our district who left to go to Wake because their [pay] supplements are way higher,” she said.
Hayes, Nash’s Opportunity Culture director, and her peers in other districts of varying size have successfully improved their recruitment efforts for Opportunity Culture educator roles using some of the same strategies—garnering their districts not only more, but also stronger, applicants.