Public Impact was founded in 1996 to research, evaluate, and try new solutions to improve education for all students, especially those who were historically underserved.
The firm’s focus on developing solutions that were grounded in research, boosted student learning dramatically, and could be scaled up to reach all students led to the publication of 3X for All in 2009. This envisioned a path to “extend the reach” of excellent teachers and their teams to more students—for higher pay, sustainably.
To put the vision into action nationwide, Public Impact began to develop the 3X for All ideas, with significant (and ongoing) input from educators—publishing detailed job models, financial models, and school schedules. Those became the foundation for the national Opportunity Culture initiative, which Public Impact leads by helping schools plan and implement their new designs.
Schools began using Opportunity Culture models in 2013; models, supporting materials, and Public Impact consulting continue to be updated based on data and educator feedback. The growth and results of the initiative are tracked on our website’s dashboard.

Partner with us to bring Opportunity Culture models to your district, or work with Public Impact to spread Opportunity Culture!
The Public Impact Team
Bryan C. Hassel, co-president
Emily Ayscue Hassel, co-president
Reem Ahmed, consultant
Sharon Kebschull Barrett, senior vice president, editorial services and communication
Lyria Boast, senior vice president, data analytics and consulting systems
Whitaker Brown, senior consultant
Anders Campbell, consultant
Rachel Chall, consultant
Grayson Cooper, assistant vice president, Opportunity Culture innovation and implementation support
ShaLeka Covington, consultant
Stephanie Dean, senior vice president, Opportunity Culture policy and outreach
Megan DeJohn, consultant
Shonaka Ellison, senior vice president, Opportunity Culture design and implementation
Kim Florek, systems support associate
Michelle Fockler, consultant
Carrie Fraipont, assistant vice president, finance
Lydia Freeman, consultant
Paola Gilliam, senior media coordinator
Erica Gregory, consultant
Anne Halstater, assistant vice president, human resources and office systems
Colin Hanrahan, associate consultant
Summer Hill, consultant
Hira Javed, senior systems support associate
Chloe Karlovich, associate consultant
Kendall Hedding King, assistant vice president, Opportunity Culture learning and development
Jeremy Konar, consultant
Cassie Lutterloh, assistant vice president, talent
Tara Meadows-Neill, systems support lead
Erin Burns Mehigan, consultant
Kimberly Miramontes, outreach and strategy coordinator
Katie Patton, operations coordinator
Jenna Quistorff, senior analyst
Addie Laurie Reamer, senior systems support associate
Claire Renaud, consultant
Chandler Rowland, senior consultant
Gregory Rudd, associate consultant
Diana Ruiz, associate consultant
Raven Shelton, operations coordinator
Okema Owens Simpson, consultant
Troy Smith, assistant vice president, Opportunity Culture state and charter initiatives
Jessica Struhs, senior consultant
Beverley Tyndall, vice president, production and web communications
Alison Harris Welcher, senior vice president, Opportunity Culture design
Jessica Whalen, consultant
Somali White, consultant
Ashley Williams, senior consultant
Erin Williams, consultant
Rachel Wilson, associate consultant
Noaam Zahavi, talent coordinator